Blog
A space for me to share my thoughts and resources on communications focussed on mission driven impact.
Posts about YWAM:
6 Ways To Kickstart Your YWAM DTS Recruiting
“As the DTS goes, so goes the mission.”
-Darlene Cunningham, YWAM’s Co-Founder
7 Keys That Helped Our Online Communications Grow
2013 was a big year for me and the creative & communications team I am privileged of working alongside here at YWAM Newcastle. It took a lot of hard work and prayer through 2012 and into 2013 but the results surprised even me. Those included us seeing a 128% increase in web site traffic from 2012 to 2013 and a 342% increase in enquiries to our training schools. Though the main highlight was the start of our largest training school in our history this January. As a result we are being asked lately for what we think some of the keys to this growth have been. While this list is not extensive, I thought I would share just a few that I have been able to pick out as I look back on these past few years.