Blog

A space for me to share my thoughts and resources on digital marketing.

Posts about Marketing (2):

5 Things You Should Stop Doing On Your Facebook Business Page

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Daniel Norris
5 Things You Should Stop Doing On Your Facebook Business Page
Marketing Social Media Facebook Non Profit

I usually prefer to write about things "you should be doing" but I just couldn't help myself with this topic. Facebook, like all Social Media, is a noisy crowd and for some reason too many Pages are using the following tactics to try and get heard. Sadly the opposite will happen and my hope is that if you stop you might just start to see your message being heard on a more regular basis. Agree or disagree? Let me know your thoughts on my Facebook Page -> www.facebook.com/empoweringyoutoshare

The Biggest Mistake I Made When Measuring Digital Marketing Results

Picture of Daniel Norris
Daniel Norris
The Biggest Mistake I Made When Measuring Digital Marketing Results
Marketing Social Media Analytics Data Feedback Business Advertising Communications

Stop making the things you measure important, instead start taking what's important and measure it.

Numbers are a fascinating thing to me. They are so absolute yet just like words can take on all sorts of meaning depending on where you get them and how you present them. In communications numbers are a vital part of receiving feedback to what you do. Especially when dealing with the online landscape. They tell you if people like, read, share, and ultimately respond to your message. They can inform you if you are wasting your time or maybe even doing an awesome job.